A multi-year partnership was secured by TVX that resulted in a 600% increase in additional sponsorship income over the current revenue being generated from multiple sponsors that were in place prior to Dollywood hiring TVX.
In less than 3 years, the TVX Strategy implemented by HFEC has produced a 3000% return on investment from sponsorship activities.
TVX recommended a result’s based sponsorship strategy to HFEC that included adopting sponsorship brand...
TVX delivered a successful partnership program to Ernie Ball, that provided excellent service to the partner and delivered Ernie Ball the analytics and review of the partnership that objectively demonstrated the successful return on...
"We have been fortunate to be associated with TVX in the development and sales of our sponsorship programs. Their approach and discipline has more than doubled our income in less than 2 years, and has provided a professional, research-based approach that gives us confidence to consider this function as strategic vs. opportunistic. What’s more, the partnerships that TVX is bringing us are really more Alliances with our...
"We would highly recommend The TVX Group to any company looking to develop a sponsorship program. From building a base line of your marketable assets and their potential value to sponsors, to package development and account management, we have found their knowledge and experience to be unmatched."
"TVX has been a strong partner with our company. Heather and Angela are professional sales and valuation experts, and have led our organization through a well disciplined valuation process that has clearly established the marketing value of our sponsorship assets. They have delivered strong branded partnerships with great companies, creating additional income streams for our company during a period of time when the U.S. economy has not been...
"TVX Group facilitated the negotiations and offerings of a partnership on behalf of a large entertainment organization for Humana Strategic Alliances. The partnership is innovative in nature and complicated to structure. Because of the expertise of the TVX Group staff, their ability to apply metrics and value to multiple facets of both businesses, and their tenacious passion for delivering above and beyond expectations, our organizations were...
“TVX has done an outstanding job of reviewing our business marketing and product assets for valuation, while developing a solid strategic plan for sponsorship development. The TVX group is dedicated to matching potential sponsors for our business through extensive market research and keen relationships with Corporate America, which results in strategic alignment of partner brand. We are very pleased with the outcome to date.”
"Working with the TVX team has truly been a joy both professionally and personally. I always had the impression that my client was given the attention they deserved and I was sufficiently updated with status reports before having to ask for them. I also felt as though the staff at TVX had great ideas and I was comfortable dropping a project into their hands to conceptualize, understanding the full limitations of privacy and realities of client...
Located in Pigeon Forge, Tennessee, Dollywood is a theme park owned by country music singer Dolly Parton and the Herschend Family Entertainment Corporation. In addition to standard amusement park thrill rides, Dollywood features traditional crafts and music of the Smoky Mountains area. Dollywood also owns the adjacent Dollywood's Splash Country, and the chain of Dixie Stampede dinner theaters.
Herschend Family Entertainment (HFE) is the largest family-owned theme park corporation in America with headquarters in Atlanta, Georgia. HFE serves over 12 million guests a year at 20 properties in 10 states. Examples of HEF properties include Dollywood, Silver Dollar City, Stone Mountain Park, and Newport Aquarium. The company mission and focus is Creating Memories Worth Repeating!
A Herschend Family Entertainment property, Silver Dollar City is a 1880s theme park located near Branson, Missouri. As the most visited paid attraction in the Ozark Mountain Region, Silver Dollar City sees two million visitors and presents six festivals annually. The 55-acre park has 12 stage venues, 22 rides, 12 restaurants, 60 shops and 1500 employees, including 100 resident craftsmen.
Comprised of Hannah Blaylock (lead vocalist), Dean Berner (harmony vocals, guitar, dobro) and Cherrill Green (harmony vocals, mandolin, banjo, and guitar), Edens Edge composes a unique musical blend deeply rooted in Country and Bluegrass.
Growing up about an hour from each other in Arkansas the members of Edens Edge never met until they were introduced through mutual friends in college.
Sixthman, LLC, headquartered in Atlanta, Georgia, are experts at marketing and commercially developing musically driven lifestyle events with an emphasis on themed cruises. Sixthman focuses on harnessing themusic, ideas and energy of communities to pioneer an experience of alifetime.
Galt House Hotel, located in the heart of Louisville, is the largest hotel in Kentucky and one of the largest in the Southeast. Official Hotel of the Kentucky Derby, the Galt House is a favorite of Louisville residents and guests to the city.
TVX Group Nashville 1104 A Fatherland Street Nashville, TN 37206-2906 615.226-3377